MARKODYSSEY:
Faculty Mentor: Dr. Ankur Sabharwal
It is the Marketing Club of Department of Management Studies. Its name is derived from two words: Mark (abbreviated name for Marketing) and Odyssey (epic journey). For marketing students, it is an interesting way of learning, sharing, and pragmatic considerations of marketing related competencies via active participation. Therefore Markodyssey signifies the journey of learning practical marketing skills which its participants would go through. The objective of the Marketing Club is to offer right platform and resources in order to inculcate required skills to build career in marketing via organizing marketing activities like ad-mad, marketing campaign, new advertisement Development, marketing quiz, brands analysis etc. under the banner of Marketing Club Department of management studies, PIET.
Following activities are regularly organized:
- Ad-Mad Show
- Panel Meet
- Khandaan (Presentation on marketing strategies)
- Marketing News Analysis
- Case Study competition
- New advertisement development
- Marketing Quiz
- Presentation on Digital Marketing
- Marketing Fest
- Panel Discussion on Emergence of E-Retailing
- Business/ Marketing Plans
- Market Hunters
- Brand logo and label creation